Think the days of customer loyalty are long over? Think again. The facts don’t lie and when it comes to customer loyalty, neither will your bottom line. Customers who are loyal to a brand will spend more money, visit more regularly, and are less expensive to a business than acquiring n
25-Nov-2019
Imagine your restaurant as a person. Now describe that person using two or three adjectives. Perhaps this person is successful and accomplished. Maybe they’re thoughtful and family-orientated. Perhaps they are elegant and sophisticated, or care-free and sassy. Before you even start planning
05-Oct-2022
‘As companies continue to shift expenditures toward digital-media channels, the benefits of digital advertising (adaptability of content, more efficient consumer targeting, and higher reach per dollar) must be weighed against the opportunity cost (forgone synergy between digital and tr
22-Jul-2019